Nor-Ski and Sports is a locally owned and operated shop. We have been serving the East Bay since 1979. Our goal is to provide the best equipment at the best prices available. We have boot fitters on hand in each store - Pleasanton, Dublin and Lafayette to help you get the best fit out of your ski or snowboard boots. If you have older boots that don't fit quite right or you are looking for new boots, come in to any of our locations and talk to one of our experts.